Graham Harman’s problematic
(1) a simplistic binary grid of subject/object, imposed on more complex thought
(2) a false analysis of Continental Philosophy as all-subject
(3) which he considers to be mere fashion
(simplistic reductionist de-concepting marketisation of philosophy in the footsteps of Bernard-Henri Lévy and the « nouveaux philosophes »).
So he decides to create
(1) a new fashion
(2) leaving the binary intact
(3) by passing over to the other pole: all-object.
In this he is triply wrong.